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Concepts is a professional vector-based sketching and design app for iPad, iPhone, and Windows, offering infinite canvas, precise vector tools, and a flexible brush engine used by designers, architects, and illustrators worldwide.
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Concepts is not trying to be Procreate. It is not trying to be Illustrator. It occupies a specific niche: infinite-canvas vector sketching for ideation, design exploration, and storyboarding. Talented creators at Disney, PlayStation, Philips, HP, Apple, Google, Unity, and Illumination Entertainment use it. Now at version 6.34 on iOS (July 2026) and 2026.4 on Windows/Android (April 2026), Concepts has added Shape Recognition, hover previews, Make Your Own Objects, and iCloud Drive sync. It is cross-platform on iOS, Windows, Android, and ChromeOS, with active development toward platform parity.
The question is whether the free tier is enough, or whether the subscription and one-time purchase options are worth it for your workflow. For designers, architects, and illustrators who live in the ideation phase, Concepts is arguably the best sketching tool available. For finished artwork and production, you will need something else.
The infinite canvas is Concepts' defining feature. It expands in any direction without limit. No fixed canvas size, no resolution to set, no file dimensions to worry about. You zoom out to see the full picture, zoom in for fine detail. Multiple iterations, reference images, and notes can coexist on the same canvas.
This is not a gimmick. For designers who work through multiple iterations, architects who need multiple views visible simultaneously, and storyboard artists who need panels laid out in sequence, the infinite canvas is genuinely transformative. You stop thinking about file management and start thinking about ideas.
Every stroke in Concepts is a vector object. This means you can select any stroke after drawing it and adjust its color, size, opacity, smoothing, and scale without redrawing. The Nudge, Slice, and Select tools let you move, organize, and edit any element of your sketch. This is what separates Concepts from raster-based sketching apps like Procreate, where every stroke is permanent once committed.
But Concepts does not feel like a vector app. The brushes flow with pressure, tilt, and velocity. The COPIC color wheel (licensed from Too Corporation) provides the full COPIC spectrum alongside RGB and HSL. The drawing experience feels like pencil and paper, only better, because every mark is editable.
The 2026 updates added Shape Recognition: draw a rough circle, square, or line, pause at the end of the stroke, and Concepts snaps it to a perfect shape. Multiple strokes and adjustments are supported. It is the same idea as Clip Studio Paint's Smart Shape, implemented differently.
The Objects library contains 700+ professional, customizable objects from basic shapes to architectural elements. Objects adapt to your active brush, so they match your sketching style automatically. You can drag and drop them into your canvas for fast design work, graphic sharing, and client presentations.
New in 2025-2026 is Make Your Own Objects: draw something on the canvas, select it, and add it to a custom pack. Your custom objects are reusable across all your drawings. This is powerful for designers who work with recurring elements like logos, UI components, or product parts.
Concepts includes Grids, Line Smoothing, Live Snap, and Shape Guides for fast, precise design work. Real-World Scale and Measurement tools calculate actual dimensions, which is essential for architects and product designers who need their sketches to reflect real proportions.
The DXF export produces files that import directly into AutoCAD and other CAD applications. This makes Concepts a practical front-end tool for architectural and product design workflows: sketch in Concepts, export to DXF, refine in CAD.
An automatic Presentation Mode (iOS only) lets you sketch live with your team or clients, or whiteboard virtually with apps like Zoom. This is genuinely useful for remote design reviews and client presentations. You sketch, they watch in real-time.
Team Sharing (subscription) includes live-sharing of object libraries, color palettes, and brushes. For design teams working remotely, this collaborative element sets Concepts apart from solo-focused apps like Procreate.
Concepts is available on iOS, Windows, Android, and ChromeOS. However, platform parity is still a work in progress. Some features (Presentation Mode, certain Object packs, custom brushes) are iOS-only as of mid-2026. The Windows and Android roadmaps show active development toward convergence, with updates measured in weeks according to TopHatch.
The iCloud Drive sync (added in recent iOS updates) lets you sync work across all your Apple devices and store backups in the cloud. Windows and Android users rely on local storage or third-party cloud solutions for now.
Based on the official roadmaps (updated April 20, 2026):
Concepts uses a three-tier model:
This is genuinely useful. You can sketch, design, and export basic images without paying anything. The five-layer limit is the main restriction.
The one-time Essentials purchase at $39.99 is the best value for individual designers who do not want a subscription. It gives you the core professional features permanently on one platform. The subscription makes sense if you work across multiple platforms or need Team Sharing.
| Feature | Concepts | Procreate | Adobe Illustrator | |---|---|---|---| | Price | Free / $39.99 one-time / $4.99-mo | $12.99 one-time | $22.99/mo | | Infinite canvas | Yes | No | No (artboards) | | Vector strokes | Yes (every stroke) | No (raster only) | Yes | | Editable after drawing | Yes (select, move, resize) | Limited (undo only) | Yes | | Real-world measurement | Yes | No | No | | DXF export (CAD) | Yes | No | No | | Presentation Mode (live) | Yes (iOS) | No | No | | Platform | iOS/Win/Android/ChromeOS | iPad only | Win/Mac/iPad/Web | | Best for | Ideation, design, storyboarding | Finished illustration | Production, typography, logos |
Concepts wins on infinite canvas, editable vectors, measurement tools, and cross-platform availability. Procreate wins on painting and finished artwork. Illustrator wins on production features, typography, and industry standard file delivery.
Industrial and product designers who need rapid ideation sketching with editable vectors. The infinite canvas and measurement tools are ideal for this workflow.
Architects who sketch design concepts and need DXF export to CAD applications. Real-world scale and measurement tools are genuinely useful.
Storyboard artists in animation and film who need multiple panels visible simultaneously on an infinite canvas.
Concept artists in games and film who need quick ideation sketches that can be refined later in other applications.
Design students who are learning the design process. Concepts' combination of fluid sketching and precise vector tools maps well to how design is taught.
Illustrators who ideate before producing can use Concepts for the sketching phase, then export SVG to Illustrator or Affinity Designer for finished work.
Who should look elsewhere: Digital painters who want finished artwork should use Procreate or Adobe Fresco. Comic and manga artists need Clip Studio Paint for its specialized production tools. Artists who need natural media simulation should try ArtRage Vitae or Corel Painter. macOS desktop users should note that Concepts has no native macOS desktop version.
Concepts is the best infinite-canvas vector sketching tool available in 2026. The combination of editable vectors, real-world measurement, Objects library, and cross-platform availability makes it uniquely valuable for designers, architects, and concept artists who live in the ideation phase. The free tier is genuinely useful, and the $39.99 Essentials one-time purchase is a fair price for the core professional features.
The main limitations are the platform parity gap (iOS has more features than Windows/Android) and the fact that Concepts is a sketching and ideation tool, not a production tool. You will need another application for finished artwork, typography, and print production. But for what it does, nothing else matches it.
Download Concepts for free from the App Store, Google Play, or Microsoft Store. Also compare with Adobe Illustrator for vector production, Affinity Designer for a free vector/raster hybrid, and Adobe Fresco for painting.
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